The Training & Development Innovations for Financial Services Conference took place in New York this week. As a Training and Development professional I am looking forward to hearing about the best way to engage and sustain learning. My belief is that gamification will feature strongly. The Generation Y crowd is the new generation of employees who are changing the way corporate learning is conducted. They are socially networked, have interacted with videogames since childhood and their expectations are vastly increased when it comes to how they communicate and interact with employers.
Exciting developments indeed! Consultancy Matters is working with leading electronic game developers in the Financial Services arena to help drive evolution of our learning market – a personal passion of mine. You can download more information on gamification here at our Downloads Library.
The gamification industry is growing rapidly and evolving, and like many “young pups” is stimulating some lively debate. Natasha Singer’s article for the New York Times prompted a strong response from Gabe Zichermann on the gamification blog.
The misconceptions around gamification will rumble on for a while – I’m tempted to sign off with a glib – it really is not child’s play – in reality it is potentially one of the most exciting developments in our training and development industry. Let the games commence!
See this space next week for our key conference theme highlights…
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